How to Get B2B Leads for Apollo

What is Apollo

Apollo.io is one of the biggest all-in-one sales engagement platforms out there: a contact database with over 275 million entries, automated email sequences, a built-in dialer and enrichment features – all under one roof. Sales teams use Apollo to research, email and call their target accounts without juggling five different tools.

As huge as that database is, it has a blind spot: local European businesses. The plumbing company in Leeds, the dental clinic in Birmingham or the cleaning service around the corner often don't show up in Apollo at all – or only with outdated details. That's exactly the gap Leadscraper closes: with fresh company data pulled straight from Google Maps and the web, including phone numbers you rarely find in US databases. Apollo stays your outreach cockpit – Leadscraper supplies the fuel Apollo doesn't have.

How to import leads into Apollo: the 3 ways

With Leadscraper you search for companies by industry and region and get company name, website, email address, phone number and contact person delivered. You bring that data into Apollo in three ways:

1. CSV import: Export your list from Leadscraper as a CSV and upload it to Apollo. During import you map the columns to Apollo fields and drop the contacts straight into a list – ready for sequences or the dialer.

2. Zapier or Make: Connect Leadscraper to Apollo via Zapier or Make. Every new lead from your search is created as a contact automatically and assigned to the right list – no manual uploads.

3. API: Agencies and teams with their own setup push leads into Apollo programmatically via the Leadscraper API – ideal when you run several accounts or workspaces covering different regions.

Bonus – via AI agent: Apollo offers an official MCP server. That means an AI agent like Claude can take your Leadscraper leads, create them in Apollo and even add them to a sequence. A single prompt replaces the entire import workflow.

Use cases

Benefits: Apollo plus Leadscraper

By combining LeadScraper with Apollo you can:

• Add local European companies that are missing or outdated in the Apollo database
• Use current phone numbers from Google Maps directly in the Apollo dialer
• Import lead lists cleanly into Apollo lists via CSV with proper field mapping
• Push new leads into Apollo fully automatically via Zapier or Make
• Keep your Apollo sequences continuously filled with fresh contacts
• Work GDPR-conscious with publicly available European data sources
• Have an AI agent create your leads via Apollo's official MCP server

How to get started