Here you will find the latest expert articles & guides on B2B lead generation.
Sales intelligence delivers the right target companies to your B2B sales team at the right time. Tool comparison, practical strategies and GDPR checklist for 2026.
A fill-in framework in 7 steps that turns your B2B sales strategy from slides into a real pipeline, from current-state analysis to ICP to a populated lead list.
B2B prospecting tools compared: 12 tools for data research, outreach and intent, plus clear selection criteria for your stack.
From manual research and inbound through to AI-powered search. This guide shows you the four best ways to find the right leads for your business, with a comparison and practical tips.
Lead scraping is the automated search for B2B contacts on the web. Learn how the process works, what GDPR permits, and which tools are effective in 2026.
AI agents automate lead research, scoring and outreach in sales. LeadScraper, n8n, Relevance AI, Make, OpenClaw and Claude Agents in direct comparison — find the answers in this guide.
Microsoft Copilot in Sales: What really works. 15+ Prompts for Outlook, Teams & Excel + Alternatives for Lead Generation.
What are your true sales costs? Formula, interactive calculator & benchmark check for sales cost rate and CAC – including the hidden cost items many forget.
How much does a lead really cost you? And more importantly: How much should it cost? The Cost-per-Lead (CPL) is one of the key metrics in B2B marketing, but it's only meaningful if you calculate and interpret it correctly.
The Best Email Scrapers 2026 Compared: 10 Tools for B2B Sales with Features, Pricing, and GDPR Compliance Check for the German Market.
An AI Cold Calling Agent scales your outbound, but only with the right leads. How it works, when it's worthwhile, and what's permitted in Germany (including a calculator)
Apify can extract company data from Google Maps and LinkedIn, but is that enough for high-quality B2B leads? An honest practical test covering costs, limitations, and alternatives (incl. interactive cost calculator).
What you really need to look out for with a lead agency, what hidden costs are missing from almost every proposal, and which alternatives offer more control at a fraction of the budget in 2026.
Learn how AI-powered lead research reduces your time spent per lead from 30–60 minutes to under 3 minutes, and which approaches truly work in 2026.
Learn how to turn incomplete contact data into sales-ready leads with lead enrichment, which tools are truly worthwhile in 2026, and what to consider regarding GDPR.
18 Proven Claude Prompts for B2B Lead Generation – From ICP Creation and Company Research to Personalized Cold Outreach